Social Media Optimization |

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Social Media Optimization

What is Social Media?

Social media includes any online media platform where users can interact with each other, share information, and communities to generate publicity to increase the awareness of a product, brand or event.
Blogs, social networking (Facebook, Twitter, LinkedIn), online video (YouTube, Vimeo), photo sharing (Flickr), review sites (Yelp, Google Places), and podcasts all allow businesses to communicate and share information directly with potential and existing customers. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.
Social media optimization lends an extensive access to numerous inbound links that pull in an overwhelming good quality traffic to your website thus promoting your website and business in the global economic market Social media has had a profound impact on the minds of ardent web users.

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